👋 I’m Madhavi, a Product Manager obsessed with design, user experience, and growth.
MY EXPERIENCE
Adobe → Product Manager & Computer Scientist
LinkedIn → Analytics Automation Engineer
Cognizant → Software Quality Engineer (2007 — 2011)
About me
At Adobe, I’ve played a pivotal role in establishing a Data & Analytics engineering team from its inception, scaling it from 0 to 5 members, while concurrently driving the end-to-end development of key features for the inaugural version of Adobe Fresco.
My strategic initiatives significantly impacted user engagement and experience, evidenced by a 15% MoM increase in MAU growth through personalized onboarding experiences, and a 50% reduction in manual testing efforts via the implementation of automated tests.
My passion for optimizing product performance is underscored by achievements such as enhancing drawing functionality in Adobe Express by 50% following meticulous usability studies.
I thrive on strategic analysis and innovation, exemplified by my comprehensive competitor analysis that uncovered opportunities for differentiation and my crafting of a Universal Design for Learning (UDL) principles-based product strategy, aimed at fostering inclusivity and accessibility within educational contexts.
At LinkedIn, during my tenure as an Automation Engineer in Analytics, I honed my skills in data-driven decision-making, collaborating with cross-functional teams to analyze user behavior and implement solutions that led to a 20% increase in mobile user signups.
My diverse skill set encompasses proficiency in Java, Swift, A/B testing, product analytics, user research, and more — all backed by a solid educational foundation including certifications in Product Management and Leadership from Product School and Stanford University’s Graduate School of Business.
My Work
Adobe
Currently a Product Manager focused on Adobe Fresco user growth and Adobe Express educational content.